Your Graphic & Web Design Cheat Sheet
18 hours ago
The world of graphic and web design is complicated, and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic d...
Continue ReadingThe Power of Perceived Value
Sep 11
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingProduct Safety: What You Need to Know
Jul 14
No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...
Continue Reading5 Ways to Boost Employee Morale
May 24
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...
Continue ReadingLanyards: Everything You Need to Know
Apr 9
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue Reading5 Healthy Tips for Business Trips
Feb 16
So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...
Continue Reading5 Tips for Boosting Social Media Engagement
Feb 9
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
Continue Reading3 Things Every Busy Professional Needs
Sep 28, 2025
If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...
Continue ReadingThe History of Promotional Products
Sep 21, 2025
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingThe Secrets to Attracting Ideal Customers
Jun 18, 2025
You put together the business plan, signed the lease, designed an informative website and...*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting your id...
Continue ReadingGiving Back: The Importance of Corporate Social Responsibility
Jun 11, 2025
Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...
Continue ReadingYour Brand Is Your Business - Market It!
Feb 3, 2025
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Jan 20, 2025
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue Reading6 Reasons You Need a Company Store
Jan 6, 2025
As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Dec 8, 2024
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue Reading6 Helpful Tips to Address Unhappy Customers
Nov 9, 2024
It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...
Continue ReadingCustomer Experience + Branding: The Relationship Goals of Marketing
Apr 21, 2024
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...
Continue Reading6 Benefits of Customer Loyalty Programs
Mar 30, 2024
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingImprint Everything: A Guide to Printing Methods
Mar 8, 2024
Once you've found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decorati...
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